About

K E L L E Y    P A D R I C K
Kelley@marquearts.com

SUMMARY
15 years experience as a creative and marketing director, and visual designer. Expertise includes brand development, graphic design, marketing communications, interactive and social media. Industry experience includes: technology, biosciences, real estate development/land planning, architecture, hospitality, wellness and retail.

SERVICES
Marketing Communications, Web Design, Social Media, Graphic Design, Brand Development, Email Marketing

EXPERIENCE
Brand Development & Visual Communication Design
Created and supported brands via on and offline media for companies ranging from nonprofits to small business to Fortune 500 companies
- Set tenor and ethos of design sensibility across all client engagements
- Developed brand architectures and gained consensus and approvals among project stakeholders
- Created brand messaging tiers and style guidelines outlining the voice and symbols used to express core brand values
-  Managed day-to-day aspects of creative production and profit & loss responsibility to deliver creative solutions on time and on budget

Marketing Communications/Interactive Media Design
- Set-up and trained staff in online project management, managed international production team
- Coordinated projects with up to 30 participating architectural and engineering firms including Westfield’s World Trade Center project
- Reorganized lead generation and sales pipeline processes for both employers and clients. Established a business development process with accountability and tracking
- Designed, developed and managed ongoing website and social media projects
- Organized trade show presentations and professional networking events
-  Designed websites with onsite and virtual teams of up to 40 contributing engineers, visual and UX designers

Retail/Commercial Gallery Management
Elected to Board of Craft Retailers and Artists for Tomorrow (CRAFT)
Acquired and transformed a commercial fine crafts gallery in Laguna Beach and brought it back to profitability

Startups
Provided visualization and conceptualization tools, including key investor presentations for over 50 startups
Developed essential, but scalable, brand and story elements, as well as marketing technology tools for new company launches
4 client startups achieved funding milestones of over 30 million using these communication strategies and tools

PROFESSIONAL HISTORY
2008-2011 Owner & Creative Director, M A R Q U E – a multi-disciplinary art space and visual design studio in Laguna Beach, California
2007-2008 Creative and Marketing Director, Visuart, Costa Mesa, CA
2000-2007 Owner & Creative Director, Brandopolis-,San Diego, CA
1998-2000 New Media Manager, Dataworks, San Diego, CA
1996-1997 Artist/Art Director, Pixel Inc- San Diego, CA
1992-1995 Graphic Designer/Illustrator- Florence, Italy- Casa d’editrice Giunti

EDUCATION AND ASSOCIATIONS
Certificato Grafico, Casa d’editrice Giunti Prato, Italy
Fluent Italian, 6 years teacher of English as a Second Language for corporate clients including the Banca Nazionale del Lavoro, Pitti Filati and Gruppo Comital
B.F.A. Fine Art and Design Syracuse University
Board Member CRAFT, AIGA, ACC
ART EXHIBITIONS
June 2008-Present- Founder of M A R Q U E- a multi-disciplinary art space and visual design studio in Laguna Beach, California
2003-2004- THE LIGHTBURST PROJECT Kettner Artists Studio Complex. San Diego, California
1995 Painting Galleria La Spirale, Prato, Italy, Painting Gruppo Teorema, 1994 Florence, Italy

INDUSTRY VERTICALS & SELECT CLIENT LIST

Technology

Christie Digital
MusicMatch/Yahoo
Sony
Iomega
Space Dev
Raintree Systems
Thor Technologies
Websense
Axesstel

Retail, Real Estate and Land Development

Westfield- World Trade Center
Shea Commercial
U.S. Bridge
Richland Communities
Creekside Nursery
Tejon Ranch Company

Hospitality and Wellness

Westin: Deepak Chopra- The Chopra Center
DEFINE: Body & Mind
Mojo
David Kirsch Wellness
Red Barn Coaching
BioFollix

Biosciences

Forward Ventures
Avalon Ventures
Cebix

Nonprofit

Girl Scouts of America
Craft Retailers and Artists for Tomorrow (CRAFT)
Challenged Athletes